The FOCOTheory Agency is a full service boutique Management and Public Relations Firm which specializes in brand marketing and career development. We provide our artists with services including Representation, Management, Consultation, Publicity, and Contract Negotiation.
Our industry experience and combined staff knowlege allows us the ability to give insight and guidance in all aspects of music business. Our management team develops and implements a unique career development plan for each artist specific to their needs. Our record of achievements and accomplishments is directly attributed to our dedication and understanding of the conditions under which the music industry operates.
The FOCOTheory Agency offers our artists the personalized commitment of a small boutique with the resources and connections of a major management firm. We will help you build a web presence, build a press kit, record demos and albums, write bios, design websites, merch and one sheets and cultivate fans on a local, regional, national and international level with the final goal of pitching you to labels, radio, t.v. and press.
We pride ourselves on getting positive results and have built The FOCOTheory Agency on D.I.Y. principles which has constituted our operating philosophy from day one and is the reason for our success.
Our two development packages offered are a twelve month 360* development deal and a customized items based development contract. Our 360* program includes all component modules of our exclusive development strategy and covers recording, brand development, social networking campaigns and merchandise design and production. Artists who select our 360* campaign benifit from our complete consideration of all aspects of brand development and co-oridination between the respective elements. Our selective componants package allows artists to focus on specific aspects of their brand identitiy and development and to choose the scope of participation.
SERVICES WE OFFER:
MANAGEMENT
- contract negotiation
- legal aide
- tour rider negotiation
- press kit development
- label placement
- distribution
- music licsensing
- endorsements
- tour packaging
PUBLIC RELATIONS
- 5,000+ contact database
- exclusive interviews
- music reviews
- cd release campaigns
- online media campaign
- singles based marketing
- radio placement
- television placement
- film placement
- brand development
- photography
- bio writing
- advertising placement
- social networking development campaign
- website and media design
- merchandise design and production